Vishal Kumar, Dev Samaj College for Women, Ferozepur, India
Savita , Dev Samaj College for Women, Ferozepur, India

The Financial Services and Banking Industry in India are witnessing significant changes. Liberalization in a highly regulated industry, growth of the economy, and consumerism fuelling a surge in demand for retail credit have contributed to entry and growth of private sector banks, foreign banks and greater sense of competitiveness in the nationalized banks in the country. The maturing of the industry has also witnessed the commoditization of banks products and services, leading to greater focus on differentiation through sales, delivery and customer service. The main objective of the research is to make a comparative analysis of public and private sector bank employees regarding job satisfaction.

Keywords: Job Satisfaction, Bank Employees, Public Sector, Private Sector.

Suggested citation: Kumar, V. & Savita (2013). Job satisfaction: a study of public and private sector employees. Skyline Business Journal, Volume 9, Issue 1, pp 29-33.

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Kumar, V. & Savita (2013). Job satisfaction: a study of public and private sector employees. Skyline Business Journal, Volume 9, Issue 1, pp 29-33.