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Knowledge Update

Introduction & Purpose
Knowledge update and Industry update at Skyline University College (SUC) is an online platform for communicating knowledge with SUC stakeholders, industry, and the outside world about the current trends of business development, technology, and social changes. The platform helps in branding SUC as a leading institution of updated knowledge base and in encouraging faculties, students, and others to create and contribute under different streams of domain and application. The platform also acts as a catalyst for learning and sharing knowledge in various areas.

COVID-19 and its impact on Blockchain and Cryptocurrency

The novel coronavirus outbreak that began in Wuhan, China in December has expanded to touch nearly every corner of the globe—bringing with it widespread quarantine requirements and economic distress.

COVID-19-A Review on the Entanglements of Technology

The world has been witnessing the ill effects of the pandemic as seen all over the news. The continuous health crisis has made society look into solutions from various perspectives. Starting from the newsroom to social media, everyone is bounded in some way or another to know the cause, symptoms, remedy, statistics, and major precautions. The technology is not far behind in establishing their positioning in this situation. Whether these entanglements of technology are for business improvement or a solution is difficult to answer – but we are in the 21st century where Technology for Everything rules. Some of the technological advances highlighted below have been used for different purposes during the coronavirus pandemic times.

Bluetooth Contact Tracing:

Bluetooth is used for finding the proximity of patients. The contact tracing applications calculate the distance between two mobile devices. The tracing app uses the Bluetooth features of devices to trace all the people affected in nearby areas. This helps one take precautionary measures as well as help the Government take remedial actions.

Internet of Things (IoT) and Smart Devices:

The wearable devices with sensor capabilities are able to extract real-time data of body temperature, respiratory rate of the patient, and other physiological functions. Devices like smart thermometers, smartwatches, fitness trackers, smart headbands, and biosensors patches have been proven to be beneficial.

Telemedicine:

Telemedicine has helped in lessening the pressure on healthcare professionals and the risk of spreading the virus. The technology that make video consultations, Facebook webinars, and virtual screenings possible have eliminated the need to visit hospitals unless it is an emergency. Many telemedicine platforms like telemedicine carts and consultation software have proven to be useful to a great extent.

Drone Technology and Robots:

Several countries around the world have used drones to stop virus spread. They are using drones to survey crowded areas, delivering public announcements, screening individuals by a thermal camera, carrying essential medical supplies, and sterilization. Drone robots are being deployed to assist in the treatment of patients, surface disinfection, serving food, giving medication, and delivering medical supplies.

Blockchain:

Blockchain-based applications are used by the government and organizations to monitor and manage the pandemic by validating changing data associated with citizen/national IDs. The features of blockchain applications such as movement records, hospitalization, travel history, and medications given at different times are provided by collecting the information provided by various medical organizations, public health officials, and other individuals.

GIS and GPS:

GIS and GPS systems use spatial analytics, mapping, and location intelligence to map the transmission behavior of the virus by taking parameters of demographics, environment, and past occurrences. The technology makes it easy to identify high-risk areas as well as connecting and getting information from other regions.

Artificial Intelligence (AI) and Machine Learning (ML):

AI, along with ML, has proved to be a landmark technological advancement implemented to predict the risk, medical diagnosis, screening, modeling, and analysis. Machine learning (ML) techniques of supervised and unsupervised learning with statistical data modeling come out with many analytical results to restrict the spread of diseases, predict the fatality rate, and provide information on the availability of treatment.  AI, along with ML, determines the probability of survival and the need for ICU treatment for COVID-19 patients. It is used to correlate the patient’s data and predict the effect of the drug on a specific group of patients. AI is used in chemo-informatics to speed up the process of drug development. 

Several technological solutions have been proposed for handling the impact of COVID-2019 but still, the operation challenges and data integrity need to be looked into.

 

What have we learned from Emergency Remote Teaching during the Covid-19 pandemic?

In March 2020 students all over the world, including in the UAE, found themselves at home, in lockdown and thrown into online video classes.  Stephen Gange of Johns Hopkins University reflects the feelings of many teachers and students about this sudden shift to on-line video lecturing, "we know it's of a different nature from teaching in the classroom” (Murphy, 2019). Gange’s “different nature” clearly reflects the unplanned-for video delivery mode in this new teaching and learning environment.  Untrained in video teaching and unfamiliar with online conferencing software, many educators and students found themselves struggling at first in classes taught via on-line conferencing platforms such as Microsoft TEAM, Zoom, Wiz IQ, Blackboard and others; software not specifically designed for online study. 

Under such circumstances another quotation, this time from Feilim MacGabhann also of John Hopkins, is perhaps even more appropriate:  "Perfection is impossible, so don't strive for that - we're not professional video editors or animators, so if your hand-drawn, squiggly diagrams are OK for the whiteboard, they're OK for an online lecture or discussion" (Murphy, 2019).  To date little research had been done on such Emergency Remote Teaching (ERT).  However, learning by video has been around long before live video broadcast was considered. It started in the 1940’s in military applications where movie footage was used as a teaching tool.   Later, in the 1990’s, the importance and prevalence of video in education changed dramatically once video could be embedded in webpages.  Following this, learning management systems (LMS), developed and became distribution platforms facilitating the use of video as a wide-spread educational medium.

These developments mean today’s students have been watching video lectures for years on a wide range of devices including: laptops, tablets, desktops and increasingly smartphones (Villano, 2016); they are the YouTube generation.  The advancements in video-conferencing technology along with student experience and familiarity with social media had unintentionally prepared them for the sudden switch to ERT.  Such a dramatic change would not have been possible with previous generations or with earlier virtual meeting software.  However, further study is needed in a number of areas including: the impact of isolation on students, the effect of the viewing device on student satisfaction with classes, and, in particular, what features a video-lecturing platform should have as opposed to a video-conferencing software. 

Hopefully the COVID-19 crisis will be behind us soon. When it is, we should not just return to our old familiar campus ways and forget about what we learned from our (ERT) experience.  Instead, we should incorporate this upgraded technology and software experience into our teaching and learning practices. Two key areas we can start with are; first, that video lecturing must become part of educators’ professional development and second, that the education sector needs to define criteria for a dedicated on-line video- teaching platform that is purpose-built with the lessons learned from the COVID-19 experience.

Which Organizations Can Survive the Impact of Covid-19 on Their Supply Chains?

One of the highly-affected functions of a business organization due to Covid-19 is the Logistics and Supply Chain Management (LSCM) function worldwide. Many organizations are struggling to manage their supply chains to see that there is no interruption in the availability of products and services to their customers. The impact of Covid-19 has been highly evident in logistics on one side due to the prolonged lockdowns in many regions and supply chains on the other side due to the imbalance in supply and demand levels, right from the raw materials to the finished goods.  

While some organizations can manage their supply chains considerably despite the Covid-19 situation, others will suffer huge losses. So, the question is, which type of organizations can manage their supply chains well, and what strategies can enable them to sail through this pandemic situation? Here are some strategies for the management of LSCM fairly well during Covid-19. 

Supply Chain Resilience (SCR) – Organizations that have developed a systematic approach towards achieving SCR can mitigate the negative impact of Covid-19 on their supply chain activities. Identification of risks, assessment of risks, plan for managing risks through collaboration, and coordination with suppliers are some aspects of achieving SCR. So, the organizations which developed and implemented these strategies well in advance and set up a proper infrastructure and supply chain network will witness the least impact due to Covid-19. 

The diversified geographic network of suppliers – Often due to many obvious advantages, many organizations end up depending on a limited number of geographical regions for the majority of their supply. For example, China, which was the epicenter of the pandemic is a major supplier for many organizations across the globe. Therefore, organizations that developed their supplier network from diversified geographical areas (probably less affected by Covid-19) by reducing their dependency on a particular region will be able to achieve an uninterrupted flow of supply. This kind of multi-sourcing of essential and other strategic components minimizes the supply chain disruption by providing safety stock of inventory. 

Digital Supply Chains – In general, linear supply chains operate through communications gaps due to the development of several functional silos. Whereas, digital supply chains are more agile, responsive, and also more visible due to their nature of working across the functions through collaboration. Digital supply chains enable organizations to build capabilities to achieve SC resilience and manage the disruptions well. These organizations provide a cushion in their supplier network, alternative sourcing, inventory management, and distribution of goods by anticipating disruptions fairly well by redesigning their supply chains to minimize the impacts. 

Organizational Culture – While technical management is one aspect, socio-cultural management is the other important aspect of managing supply chains. Top management support, innovative work culture, employee empowerment, flexible work hours, employee-friendly HR policies, and emotional support during the exigencies develop a motivating socio-cultural system among all stakeholders in the supply chain network of an organization. These inspire the employees to reach the so-called ‘last mile’ easily in effectively managing their supply chains by putting that ‘extra’ effort’ during crises. Therefore, organizations that focus on developing this ‘enabling’ socio-cultural system in their supply chains will find less difficulty in achieving positive outcomes during this Covid-19. 

Finally, what will separate the winners from the losers in this crisis will be how well the companies have been able to manage their supply chains by adopting the above strategies. 

The Sanguine CEO during COVID-19

The CEO addresses the employees of his organization during the pandemic and makes a genuine effort to motivate them. He also envisions a productive and more successful organization in the forthcoming times. Some excerpts of the speech are here…

“Good afternoon my dear executives. How are you doing today? So you know the current times. You know these are difficult, demanding and challenging times.  That’s the new normal! It has questioned our own existence, our methods of working, the way we think, the way we act, the way we use technology, the way we treat ourselves and others - everything has been questioned by these turbulent times!”

“…So what have you thought about yourselves? Have you been stressed? Have you had anxiety? Were you thinking that life is getting difficult? Were you thinking about your job? I am sure many of you were thinking what will happen if my company lays me off? What is going to happen if my company is cutting down on the number of people and their salaries – and my salary gets slashed by 25%? How am I going to sustain? How am I going to run my family? What would be the future of our company? Some of you are worried – will I fit in in the new norm? Will my skills be enough to save my job in the future? Will I be part of the team and this small family in the future or not? So many questions might have occurred to you during the last 3-4 months. These are haunting questions for everyone across the globe. You are still thinking what will happen to my promotion? What will happen to my increment? What will happen to the targets that I have met in the past? Well these questions should be answered today. Let me console and motivate you as the CEO of this company that all these questions for you about you have positive answers.”

The CEO gives them solutions…

“Did you think about doing web-based courses and certifications to increase your skills? If not, go ahead and do. I’m sure these will enhance your skills and make you learn new technologies. These skills are going to take you a long way because you know that “tough times don’t last – only tough people do”! So let’s be tough. Even I completed several courses as I understand that if I have to carry a vision for this organization I should know what is unknown, what to expect 5 years down the line, what skills I need to run the organization along with you.”

“My dear colleagues, it is very important that you build yourself, your happiness, your health, and work around balancing your family, your life, and this job, so that you can be more productive, more efficient while you are trying to work. See your inner strengths, your inner pillars, what brings you more courage and makes you more productive! Can I be more productive, can I be more efficient, can I bring more business, can I identify new areas of operation, can I sell more, and can I make new products or services? What can I do to enhance the face of this organization – think about it!”

“This discussion lays the foundation of our future. Please remember that we are here to see that we build better lives, we be more productive, we be more knowledgeable we have better skills and we bring improvement not only in our own lives but also an enhancement in this organization. So my dear executives best wishes to each one you and I’m very confident that you are going to make yourself proud, healthy and happier and of course, in turn, make this organization a more fruitful, productive, more efficient and more successful organization. Thank you and best wishes to each of you!”

The CEO receives a round of applause!

Impact of COVID 19 on Marketing Strategies and Actions

The appearance of coronavirus recently represents the most difficult pandemic that caused big impact on various economic sectors worldwide. Governments have been enforcing different approaches to minimize the effect

Disruption Due to Digitization

Digitalization is the use of technologies and digital skills. Digitization has entered almost every sector of economy and social life. Traditional practices are changing to include technology in every activity.

Marketing Strategy during Covid-19 and the Way Forward

Though the current health crisis has a legacy in the past, but with advanced medical and IT infrastructure, this unprecedented crisis has been a big jolt to the entire world.

When the Face Covering is no Longer a Security Threat: Rethinking the Face Covering Controversies and its Multilayered Signifiers

The piece of cloth that once caused so much aggravations—particularly as a security threat—mainly in European countries seems to be nowadays an essential and mandatory part of human daily precautions in the face of the coronavirus pandemic. Historically, the issue of face covering and its cultural and religious manifestations had been omnipresent in most of the secular states. It started in 1980 in France with what it was called l’Affair du Foulard or the Veil Affair and expanded to other European countries such as England where the issue of face covering was given much attention particularly in 2006.

In the French case, the core of the issue of the veil must be addressed in relation to Stasi commission[1] and the law that created so much controversy not only in France, but also in some other European countries as a result. The law was designed to protect the public spaces from any religious concerns such as the religious symbols. Hence, it prohibited all the religious symbols in public schools such as the headscarves and the all types of face coverings. John Wallach Scott, a French sociologist tried to inspect some of the ideas implemented in this law banning the headscarf in the French public schools. She stated that a law that prohibited the headscarf inside the public schools must be seen as a clear manifestation against cultural and religious symbol. (Scott, 2007)[2]

Now, and due the coronavirus pandemic, it seems that all the laws that forbade the face coverings in public places in the name of the secular values and security reasons can no longer hold in the face of the dire current circumstance. Surprisingly, it becomes almost mandatory in most of the European countries to use the face mask as a precaution notably in the public spaces. Recently, the National Academy of Medicine in France recommended that the face mask should be worn in public places.

Consequently, the face mask or covering in relation to coronavirus outbreak is used as a tool for resisting the virus. Here, one can theorize the face covering as a multilayered signifier due to its different functions over the courses of time. What this article is intended to add is the fact that the face covering or veil is always used and misused to serve certain agenda and purposes. So, those who used to vote on face covering bans have found themselves covering their faces as a gesture of precaution. Additionally, the face covering which was once a source of oppression and backwardness has dominated the public spaces nowadays.

Coronavirus pandemic will surely change the way things are interpreted. More importantly, it will lead some to rethink and reconsider some of the assumptions associated with the dress codes. However, there is no intention to call for a counter discourse based on the coronavirus outbreak in which the face covering becomes very useful particularly in the public spheres. Additionally, the unprecedented used of face coving nowadays can be seen as an opportunity to rethink all the ban on face covering, the compatibility of these cultural, security or religious symbols with European values and more significantly their conception of the public and private spaces.    

Note: This is a working paper on the Cultural Anthropology of the Face Covering.

[1] The Stasi Commission: is a commission done for preserving the principles of the French laïcité or secularism. It is named after the French politician Bernard Stasi. The commission consisted of 20 members and was formed by the French president Jacques Chirac in 2003. In 2003, the commission has introduced the ban on all conspicuous religious symbols in the public schools. The aim behind this commission was the preservation of the secular values and principles.

[2] Joan Wallach Scott, The Politics of the Veil, United States: Princeton University Press, 2007, p. 91.

Asian Technocracies Show Success in the Global Pandemic Fight

As of this writing, the 2019 Coronavirus Disease (COVID-19) global pandemic watchdog endcoronavirus.org projects that sixty-nine countries still need to take more concrete action to mitigate the spread of the virus. Over the early courses of the pandemic fight, Vietnam has been named by the World Health Organization (WHO) as a primary role model in disease mitigation as they implemented efficient and immediate public health policies that prevented that rise of the number of cases in their country (Dreisbach, 2020). 

Among the Asian nations that successfully dealt with disease mitigation are Taiwan and Thailand. Both countries are notable for their extensive experience in successfully handling pulmonary-related epidemics, which include the 2003 Severe Acute Respiratory Syndrome (SARS) outbreak, the 2015 Middle East Respiratory Syndrome – Coronavirus (MERS-CoV) epidemic, and COVID-19. 

Prior to stepping down as Vice President of Taiwan on May 20 of this year, human genetics expert Chen Chien-jen received global attention as his epidemiology specialization became vital in the public health policymaking process to fight the spread of the virus in the country. The Johns Hopkins-trained scientist-politician was considered by the global media as the country’s ‘secret weapon’ in fighting COVID-19 as had the both the medical, scientific, and political experience in providing guidance for the ‘Taiwan model’ of virus outbreak control (The New York Times, 2020). Upon stepping down from his position, he returned to the academe by joining Academia Sinica, one of Asia’s premier research institutions, to continue doing research about COVID-19 mitigation (Cheng, 2020). Moreover, it can be noted in an interview with the British broadsheet The Telegraph, he revealed that Academica Sinica is involved with the United States National Institutes of Health and European Union health institutions that are collaborating in the research work on the COVID-19 vaccine (Smith, 2020).

Moving to Southeast Asia, Thailand proved that disease mitigation and action can be prioritized despite their tense political situation. The country has the best medical infrastructure and investment in the region, and this proved well in the current global pandemic as their fatality rates are well below 2 percent (Abuza, 2020). As with Taiwan, medical institutions in Thailand are already well-established in the field of epidemiology and tropical medicine. The country lists as one of the top-ranking countries in the Global Health Security Index (Searight, 2020). Thailand also ranks second after Australia in the Global COVID-19 Index, the list of countries that has the best recovery rates globally (Thai PBS World, 2020). Beyond having well-trained experts that could fight the global pandemic, the country boasts more than a million healthcare volunteers that are assigned in villages throughout Thailand to closely monitor the health situation in grassroots communities (Ratcliffe, 2020).

As such, we can see the significance of appointing epidemiology experts in the public health policymaking process and implementation to successfully mitigate the spread of COVID-19. These technocratic practices have provided great insight and lessons as to how other countries may stand their ground in this global pandemic.

References

Abuza, Z. (2020). Explaining Successful (and Unsuccessful) COVID-19 Responses in Southeast Asia. The Diplomat. Retrieved from https://thediplomat.com/2020/04/explaining-successful-and-unsuccessful-covid-19-responses-in-southeast-asia/.

Cheng, C-T. (2020). Chen Chien-jen becomes Taiwan's first vice president to give up pension. Taiwan News. Retrieved from https://www.taiwannews.com.tw/en/news/3934346.

Dreisbach, J.L. (2020). Vietnamese Public Health Practices in the Advent of the COVID-19 Pandemic: Lessons for Developing Countries. Asia Pacific Journal of Public Health, 101053952092726. doi:10.1177/1010539520927266

Ratcliffe, R. (2020). Thailand, Malaysia, Vietnam... How some countries kept Covid at bay. The Guardian. Retrieved from https://www.theguardian.com/world/2020/jun/14/thailand-malaysia-vietnam-how-some-countries-kept-covid-at-bay.

Searight, A. (2020). Strengths and Vulnerabilities in Southeast Asia’s response to the Covid-19 Pandemic. Center for Strategic and International Studies. Retrieved from https://www.csis.org/analysis/strengths-and-vulnerabilities-southeast-asias-response-covid-19-pandemic.

Smith, N. (2020). Taiwan's Vice-President Chen Chien-jen on his country's fight with Covid-19. The Telegraph. Retrieved from https://www.telegraph.co.uk/global-health/science-and-disease/taiwans-vice-president-chen-chien-jen-countrys-fight-covid-19/.

Thai PBS World. (2020). Thailand is ranked 2nd in global COVID-19 recovery index. Retrieved from https://www.thaipbsworld.com/thailand-is-ranked-2nd-in-global-covid-19-recovery-index/.

The New York Times. (2020). Taiwan’s Weapon Against Coronavirus: An Epidemiologist as Vice President. Retrieved from https://www.nytimes.com/2020/05/09/world/asia/taiwan-vice-president-coronavirus.html.